Audience focus group

We carried out an audience focus group online (Facebook) to gain important qualitative feedback which may cause us to adapt/change our ideas for the draft video. 

Focus group contents ...

-Showed the audience music videos which are similar in different way ie concept, shots etc to see how they reacted and what they liked about it.

-Gave the target audience the opportunity to listen to the track we are using in the project. Asked them to relate what they heard to viusals (Synaesthesia and imagery).This is good good way of generating ideas to aid production of our video.